Hi everybody,

With Arbor Day later this month, April’s a great time to officially introduce you to our tree- and T-shaped company icon, the Larix.

You likely recognize the icon from the logo itself, but now we’ve given it a name. Larix refers to the genus of deciduous conifers that includes the tamarack tree, species Larix laricina. (Yes, being a deciduous conifer means the tamarack drops its needles in the fall.)

Our Larix is an inspirational representation of both our corporate brand and, with its two themes, of our approach to working with customers: The tamarack-forest Larix suggests the power of “guiding financial innovation” for navigating the ever-changing equipment finance landscape. The nighttime Larix represents the new ways we harness “naturally intelligent financial data” to optimize customers’ business success.

Now, back to Arbor Day. This year we will be planting trees personally and as a company via our contribution to the National Forest Foundation. The act of planting trees invests in an important sustainable resource and reminds us all at Tamarack of our approach to doing business.

We’re amazed by trees. And so happy that ours now has a name: the Larix.

Happy planting,

– Daniel Nelson, CEO, Tamarack

In this issue:

• Tamarack Trail Mix: Safeguarding Customer Data with your Portfolio Management System
• Faces of Tamarack: Meet Andrew (Andy) Hedstrom
• Aaron Jackson Joins Tamarack.ai Team
• When Uncertainty Hits the Balance Sheet: High Deposits
• Using Innovation: Monitor Live+ Webinar Recap

Safeguarding Customer Data with your Portfolio Management System

This month’s Trail Mix is a flashback to February 2021.

InfoLease has always allowed options to safeguard customer data via access control. As with all enterprise applications, access control is achieved through User IDs and password controls (see the Security Module for more details). But occasionally we are asked if there are means to achieve additional safeguards via data masking and encryption. Yes, there are!

Meet Andrew (Andy) Hedstrom

Because employees are core to our success and our culture, we’ve added this employee profile column to our monthly newsletter. This inaugural installment gives you a chance to get to know Andy Hedstrom, who, you may remember, joined Tamarack in March as our new director of sales.

Aaron Jackson Joins Tamarack.ai Team

Tamarack has expanded its Tamarack.ai team with the addition of Aaron Jackson. As a data analyst, Jackson will focus his time on expanding the AI platform’s reporting capabilities by building Power BI Datasets and custom reports for clients.

When Uncertainty Hits the Balance Sheet: High Deposits

Part II of the blog post “When Uncertainty Hits the Balance Sheet” tackles the topic of high deposits. The government response to the coronavirus pandemic created a large infusion of cash into the markets that met with supply side shutdowns. The result has been inflation and, for some lessors, “fat balance sheets" from higher, real carrying values. This post explores how lessors can respond to this situation.

Using Innovation: Monitor Live+ Webinar Recap

How do you define innovation? This was a central question of the “Monitor Live+ Panel: Creating a Future for Your Company” webinar on March 3. Moderated by Tamarack’s Scott Nelson, the panel discussion explored how to use technology to create your company’s future. Tamarack intern Dani Appleget shares the highlights in this blog post.

See more posts and connect with us at TamarackNow.com

Tamarack is a technology company that understands equipment finance. Access to capital provides access to data, and data protects capital. If you were forwarded this email we invite you to subscribe here.